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2000 Annual Report
Colgate's Global Success

  Driving Growth is how Colgate measures success. The faster we develop consumer-driven innovative products and speed them to world markets, the stronger and bigger our global brands become.
  Funding Profitability is critical to our ongoing success. By steadily improving profit margins and cash flow, we can reinvest for future growth and increase current profits simultaneously.
  Becoming the Best Place to Work is fundamental. Colgate people are motivated, trained and developed every day, everywhere. Together they are achieving our growth and profit goals, year after year.

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